Permanent employment contract (CDI)

A Project Manager Digital Marketing - M/F - CDI - Full-time

You will work closely with all employees in the Marketing & Communication department.
Published on 17/06/2024

Reporting to the Director of Communications, you will be responsible for implementing and managing digital marketing campaigns to promote ACL’s services. You will play a key role in optimising our digital platforms and improving the user experience.

Your main tasks

Developing and managing digital campaigns:

  • Plan, execute and analyse digital marketing campaigns across different channels (SEO, SEM, email marketing, social networks, etc.) and of different types: lead generation, retargeting, display…
  • Manage the budget allocated to campaigns and optimise ROI

Optimise the digital platforms:

  • Work with the team to ensure continuous optimisation of the website and other digital platforms and their daily updates
  • Manage the digital marketing aspects related to emails and data (campaigns, CRM, automated workflows) in collaboration with the ICT and CMV departments
  • Creation of landing pages to support marketing campaigns
  • Ensuring technology monitoring and suggesting improvements to enhance the user experience

Content creation and social network management:

  • Contribute to the creation of attractive and relevant digital content for our target audiences with the aim of acquisition and customer retention (articles, infographics, videos, etc.)
  • Ensure that the message and brand image are consistent across all digital media
  • Collaborate with the team on the editorial management and community management of ACL’s social networks

Analysis and reporting:

  • Use analytics tools to track and measure campaign performance
  • Create dashboards, prepare regular reports and propose corrective actions based on the data collected

Coordination and project management:

  • Work closely with internal (communications, ICT, member services) and external (agencies, freelancers) teams
  • Ensure compliance with deadlines and budget for each project


Your profile

Education: Bac+3 to Bac+5 in marketing, digital communication or equivalent

Experience: At least 3 years of significant experience in digital marketing

Technical skills:

  • Proficiency with digital marketing tools (Google Analytics, Google Ads, Meta Business, SEO tools, Qlik, etc.)
  • Good knowledge of CMS WordPress and SAAS tools in general
  • Skills in graphic design and knowledge of creative software (Photoshop, Canva) are a plus

Personal qualities:

  • Excellent communication and writing skills in French and English. Proficiency in Luxembourgish and German is considered a plus
  • Analytical thinking skills and the ability to interpret data to make informed decisions


We offer

  • A varied and evolving job in a dynamic team in a growing, future-orientated company
  • An attractive salary package based on your skills and performance
  • Attractive working conditions (flexible working hours, a car park)

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Do you think you have the right profile for this vacancy?


Our HR team will be happy to answer any questions you may have.

Bianca Uhlmann, Head of Recruitment

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